Penthouse, VS International Unveil Pole Dancing Kit

Feb 9, 2011 12:00 PM PST
LOS ANGELES — Penthouse and its licensee VS International will debut the Penthouse Pole Dancing Kit at the XBIZ Retail Expo & Conference that begins today at the Sofitel Hotel.

This will be the first opportunity for distributors and buyers to see and purchase the new product. This new pole is professional, portable, easy to assemble and install and adjustable to fit up to 9-foot tall ceilings. It easily handles spins, upside down moves and other advanced techniques. The Penthouse Pole Dancing Kit includes the portable pole, carry bag, pasties and a sexy dance music CD.

“Penthouse is truly excited to launch our new branded Pole Dancing Kit this week at the XBIZ Retail Expo,” said Amanda Byrd, director of licensing for Penthouse Magazine. “The comprehensive Kit is a wonderful value for customers and retailers will undoubtedly be eager to begin selling this quality product.”

Appearing on the Penthouse Pole Dancing Kit’s packaging is 2011 Penthouse Pet of the Year, Nikki Benz. Benz also filmed a "How to Strip" DVD utilizing the pole, which will be available to help store owners promote the Kit. To support the launch of the Penthouse Pole Dancing Kit, Benz will be appearing at the XBIZ Retail Expo on Thursday in Suite #1024 from 11 a.m. to 4 p.m. to demonstrate her dance moves and sign autographs for fans.

VS International will share their XBIZ Retail Expo suite (suite #1024) with Penthouse DVD distributor, Exile, which will be premiering Penthouse’s first 3D Blu-ray DVD, "Real Porn Stars of Chatsworth," also starring Benz. Refreshments will be served throughout the show.

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