Vivid Introduces New Vodka in Vegas

Mar 8, 2011 10:45 AM PST
LOS ANGELES — White Star Marketing will introduce the new Vivid Vodka at the Nightclub & Bar Convention and Trade Show in Las Vegas today.

White Star Marketing CEO & President, C. Samuel Marasco, will be joined by Steven Hirsch, founder and co-chairman of Vivid, at the launch event.

White Star Marketing has licensed the name Vivid to be used in association with vodka and other spirits. Vivid Girls Sunny Leone and Monique Alexander will be available to sign autographs, take photos and explain the premium Vivid Vodka to convention attendees.

The girls will be promoting Vivid Vodka from noon to 5 p.m. today and Wednesday at Booth 1063 at the Las Vegas Convention Center.

White Star Marketing said the Vivid Vodka is made from "five-times distilled wheat grain harvested from the Great Plains." The drink is billed as "virtually the cleanest and smoothest in its raw form available today."

Vivid Vodka has been awarded a score of 90 from the Beverage Testing Institute. For more information visit VividVodka.com.

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