Gamma Launches Free Daily Shows for Live Sites

Jun 29, 2011 12:00 PM PST

MONTREAL — Gamma Entertainment announced Wednesday that it will now offer free daily theme shows to members of its live network, including flagship sites,, and partner cam sites with Evil Angel, COLT Studio Group and Next Door Entertainment.

Already a popular feature on Gamma’s live sites, theme shows are uncensored, one-hour performances featuring cam models from around the world. By offering the shows at no cost to account holders, the network has seen an immediate increase in customer acquisitions and member retention, Gamma said.

“We surveyed our members to find out what they were most interested in seeing added to our live sites and the answer was unanimous,” Karl Bernard, president of Gamma Entertainment, said.  “Free theme shows give our models a chance to showcase their individuality and our surfers one more reason to stop by each day and engage with our products.”

Before launching the new feature, Gamma offered a week’s worth of free shows as a sample for its live surfers. The response was so overwhelming that Bernard decided to make them a permanent free feature for members.

“This change has also shown very positive results for our model partners,” said homeCams Director Guillaume Boisvert. “We will continue to pay up to $200 for each theme show a model performs so they can take away guaranteed revenue and interact with a much higher volume of potential customers."

Free daily theme shows are the latest in a series of "user experience" features implemented on Gamma’s live cam sites, including lower show rates, a greater focus on model recruitment, site-wide tipping, and the new virtual “Tokens” currency.

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