The Screaming O's Studio Collection Wins XBIZ’s Marketing Campaign Award

Jan 14, 2012 6:00 AM PST

LOS ANGELES — The Screaming O and its Studio Collection won the XBIZ Marketing Campaign of the Year award.

The company is no stranger to this award, having taken home the 2010 trophy in the same category for its outstanding work.

This is the Screaming O’s fourth industry award for outstanding marketing achievements. The Studio Collection, which is now shipping to retailers and distributors, is a sophisticated line of cosmetic-inspired vibes and sexcessories.

“The Screaming O is honored to have won this award,” The Screaming O partner Keith Caggiano said. “Thanks to XBIZ and all those who voted for us in this category. Marketing and merchandising is one of our specialties, because we work directly with retailers to give them precisely what they need to facilitate the sales process. We can’t wait to show the industry what we have planned next to promote the outstanding Studio Collection.”

The Screaming O's flagship product, the Screaming O Vibrating Ring, was named “Best Product of 2008” Women's Health Magazine, and the BigO vibrating erection band was named “Top Pick” by renowned sex educator Dr. Sue Johanson, host of the Oxygen network's popular “Talk Sex With Sue.”

In addition to product lineup, The Screaming O itself has received countless accolades within the industry for its high-quality production standards, innovative design and honorable business practices.

The Screaming O won StorErotica Magazine's 2007 “Innovator of the Year” award, and was named “2009 Adult Toy Manufacturer of the Year,” “2010 Marketing Campaign of the Year,” and “2012 Marketing Campaign of the Year” by XBIZ.

For the latest XBIZ Awards news announcements, follow @xbizawards.

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