CalExotics Social Media Webinar Is 1 Week Away

May 11, 2012 1:00 PM PST

CHINO, Calif. — The CalExotics Social Media Webinar is one week away, taking place May 15 at 11 a.m.

Space is limited to 100 attendees and the virtual seats are filling up fast, the company said.

Interested attendees are encouraged to register for this free and informative.

Designed for industry professionals who want to collaborate with California Exotic Novelties on social media initiatives, the webinar will present the benefits of incorporating social media into a business’ marketing mix.

“At CalExotics, we understand the value of social media as a marketing tool; with the key word being ‘social,’" said Susan Colvin, president and CEO of California Exotic Novelties.

"We want to help our customers maximize the effectiveness of their online networks. By joining forces we make our ‘net-work’ and create a strong, united, social media front.”

The CalExotics Social Media Webinar includes strategies, practical ideas, and tricks that attendees can use to enhance their social media campaigns. Additionally it will give a broad overview of the impact social networking has on today’s businesses. The webinar will also provide an overview of CalExotics’ new online community, Club CalExotics.

Retailers, distributors, and party planners can learn how to utilize this social media platform to their full advantage.

“Club CalExotics bridges the gap between manufacturers, distributors, retailers and consumers," said Al Bloom, director of marketing for California Exotic Novelties. "It’s a great way for everyone to network and connect with one another.”

The webinar is presented by the California Exotic Novelties marketing and public relations department. Al Bloom, director of public relations Desiree Duffie and social media coordinator Nichole Grossmann will deliver the presentation.

“Since it is an online webinar, attending is as simple as logging in from the comfort of your desk," Grossmann said. "Plus we’re giving away a gift basket valued at $300 to a lucky attendee.”

Visit to sign up for the Social Media Webinar.

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