Phil Varone Rocks Romantix for Official Toy Line Launch

May 21, 2012 4:45 PM PST

CHINO, Calif. — The official launch party for Phil Varone's signature California Exotic Novelties toy line went off on Thursday, May 17 at the Romantix adult retail store on Melrose Avenue.

The former drummer of Skid Row and Saigon Kick, and "Sex Rehab" reality show star introduced his "Sex, Toys and Rock ‘n Roll Collection" to the public at the red-carpet event.

“Seeing the entire collection in a store is surreal,” Varone said. “Getting to meet fans at Romantix, while standing in front of a wall of my products, is like a dream come true. Romantix is a great store with a kick-ass location. You guys rock!”

The event was free to attend and open to the public. It featured autograph and photo opportunities, as well as in-store specials and prize giveaways.

“Thank you to our friends at Romantix for hosting the Phil Varone Launch Party,” said Susan Colvin, president and CEO of California Exotic Novelties. “Everyone had a great time and we appreciate everything the Romantix team did to make it possible.”

Stacy Haskell from Romantix added, “We had a blast having Phil and his fans hang out at our Melrose location. His toys are a huge hit among customers and we’re honored to be a part of the product launch.”

Nine products are featured in Phil Varone’s The Sex, Toys and Rock ‘n Roll Collection, all of which are available from Romantix. The signature piece is the DR. PHILGOOD, a dong available in a vibrating or non-vibrating version. It is the first product of its kind to come with a removable Prince Albert piercing, just like Phil.

Additionally, Varone’s latest DVD, "Swinging American Style," from Vivid Entertainment, is newly released, and is also available Romantix and other retailers.

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