B. Cumming Co. Releases Lube Stocking Stuffers
NORTHRIDGE, Calif. — Lubricant manufacturer B. Cumming Co. has released .81-oz. lube bottles of H20, Fusion and Encounter, in all available varieties, along with supporting marketing material for retailers and distributors.
The new .81-oz. sizes are available for all varieties of Elbow Grease H2O, including Thick Gel, Thin Gel and Hot Gel. The Fusion range of silicone lubes, including Original Bodyglide, Deep Action and Double Impact, also has been released in pocket-sized packages.
Rounding out the new additions is the Encounter line of female-friendly lubricants. All varieties, including Amazing Encounter, Ultimate Encounter, Pure Encounter, Silk Encounter and Lasting Encounter, are ready for holiday stocking stuffing in petite .81-oz. bottless. Delicious Encounter also is now available in the new size, in all five flavors, including Vanilla, Strawberry, Peach, Watermelon and Cherry.
"With the busy holiday season upon us, these new .81-oz. lube bottles are the perfect add-on to romantic purchases, and are a must-have for travelers," David Mazer, owner of B Cumming, said. "To spread the word on these new releases, B Cumming has put together an arsenal of supporting marketing materials for retailers and distributors."
To support distributors and retailers sales, B Cumming has designed holiday-themed e-mail flyers that can be sent to customers, as well as new videos on its YouTube.com/bcummingco channel for B Cumming's latest formulas. Additionally, B Cumming is offering holiday-themed flyers for each brand — H2O, Fusion and Encounter — for retailers and distributors to promote specific brands.
Elbow Grease also is pleased to announce its nomination for Sex Lubricant Company of the Year at the 2013 XBIZ Awards, to be presented Jan. 11 in Los Angeles.
"B. Cumming is honored to be named a nominee finalist in the XBIZ Awards," Mazer said. "The past year has seen several accomplishments for Elbow Grease, including releasing our first new product in 20 years, along with introducing a slew of product upgrades."