ANEROS Hits 1 Million Sold

Jan 14, 2013 1:00 PM PST

HOUSTON — ANEROS has announced that it has surpassed sales of more than 1 million sexual wellness products.

“Thank you to everyone who helped us achieve this milestone,” ANEROS CEO CT Schenk said. “Each purchase of our prostate massagers and kegel exerciser means another person is embracing sexual health. For this we give a million thanks.”

Of ANEROS’ 1 million products purchased, more than 30 percent of sales are of the MGX Classic. The Helix Classic and new Helix Syn account for 17 percent of sales, while members of the Progasm family make up 14 percent of sales.

Since its inception in 1996, ANEROS says it has experienced two periods of explosive growth contributing to the milestone sales number. The update of its website, ANEROS.com, and the inclusion of the ANEROS Forum created a spike in sales between 2003 and 2004.

“The forum remains one of the most interactive and engaging of its kind,” Schenk said. “It creates a sex-positive, safe atmosphere for consumers to learn about improving their health and discovering new forms of pleasure.”

Another significant rise in sales transpired between 2005 and 2008 as a result of ANEROS’ release of The Next-Gen line, consisting of Helix, Eupho, and Maximus.

Though ANEROS’ 1 million sales were predominantly products for men, the company made waves in 2012 with the launch of EVI, its hands-free kegel exerciser for women.

“We look forward to seeing EVI compose a majority of our next million sold,” says Schenk.

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