Eldorado to Ship Updated 'Magic Wand'

Apr 12, 2013 12:00 PM PST

BROOMFIELD, Colo. — Eldorado Trading announced today that as part of its partnership with Vibratex it will start shipping the updated “Hitachi Magic Wand” in June.

The company noted that the soon-to-be launched product would now be known as only the “Magic Wand.” The revised product features a new look, packaging face-lift and new circuitry  — making it more durable and reliable. Like the original, the updated Magic Wand is solid and comes with a one-year warranty.

"We are very excited about the updated brand look and new packaging, as well as about our new consumer website, MagicWandOriginal.com,” Shay Martin, vice president of Vibratex, Inc. said.

She added, “This product has defied the odds; it’s been around for decades, yet it remains an undisputed best seller.”

Eldorado said the exclusive deal is part its continuing commitment to help its customers keep their competitive edge in the marketplace with unique products that are in high demand.

"The Magic Wand is one of our most successful products. We're proud to partner with Vibratex and honored to have the cherished Magic Wand in our offerings," Eldorado CEO and founder Larry Garland said.

Vibratex said it’s representatives were on hand to discuss the latest generation Magic Wand with Eldorado customers at the recent International Lingerie Show in Las Vegas.

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