First Mobile Cash Launches Direct Carrier Billing in Poland

Jul 8, 2013 4:00 PM PST

BRATISLAVA, Slovakia — First Mobile Cash on Monday announced that is has expanded its direct carrier billing service for monetization of mobile traffic in Poland.

“Mobile billing in European markets generates the highest conversion rates for our affiliates, so it’s our priority to expand to potentially high-earning markets such as Poland," said Rene Pour, managing director for First Mobile Cash. "Low price points and simplicity of the payment flow promise an excellent monetization opportunity in this lucrative market of 49 million mobile subscribers with a high penetration of smartphones."

First Mobile Cash currently offers mobile traffic monetization via direct carrier billing in eight European markets with planned expansion to Russia and Baltic countries this month.

For a current overview of First Mobile Cash services, visit

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