Red Apple Media Upgrades to 10Gbps Switches

Mar 11, 2014 9:45 AM PST

SAN DIEGO — Red Apple Media has announced its completion of a comprehensive server upgrade with 10Gbps switches for optimal speed and load balancing.

Complementing its existing optical and dark fiber connections, the new switches allow each server to host a large amount of media while maintaining optimal site performance, both behind the scenes and for the end-consumer, the company said in a release. 

“This level of performance requires a well-designed system, high-end servers (or a private cloud), top bandwidth providers, fast routers and switches and a team that knows how to make your site fast while keeping it up and running without fail,” said Steven Daris, Red Apple Media CEO and co-founder. “Our team has more than 16 years of experience in the field and knows when it’s time to reconfigure clients’ systems according to their unique needs. This most recent upgrade is highly beneficial for internal network traffic maintenance and even better for the end consumer, which leads to greater customer satisfaction, greater conversion rates and signups, and effectively higher profits for our customers.”

According to Daris, the 10Gbps upgrade in particular improved Red Apple Media’s streaming media performance and equipped its servers with greater load capacity, giving its IT team the capability to maintain balance during traffic spikes.

“Once a server starts to push one or two gigs, it’s time to talk about load balancing or perhaps breaking up their server configuration to keep things running smoothly,” Daris said. “We can dedicate specific servers to handle particulars — one for web traffic, one for video files and one solely for mySQL, for instance — and handle it all in real-time. No downtime, no delays.”

Red Apple Media’s server network now provides more than 40Gbps of connectivity with 70-plus Border Gateway Protocol (BGP) peering and backbone connections spread throughout five data center locations.

For more information about Red Apple Media, click here.

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