East Coast News, Lovehoney Partner for 3 New Lines

Mar 28, 2014 10:00 AM PST

HIGHTSTOWN, N.J. — Adult distributor East Coast News (ECN) announced today a partnership with Lovehoney to distribute the manufacturer’s “50 Shades of Grey Official Pleasure Collection," "Squeel," and "Bettie Page Official Pleasure Products Collection" lines.

ECN said it is primed to offer sales resources and support to participating retailers.

The company noted that the 50 Shades Collection is comprised of a variety of stimulating products like light restraints, floggers, and sensual care products and is approved by E.L. James, the author of the bestselling book series. “This range is what I always imagined while I was writing ‘Fifty Shades of Grey,'” James said. New packaging and product upgrades will also help increase the value and quality of the line, according to ECN.

An improved Sqweel 2 model of the oral sex stimulator is being offered that features three speeds and new “flicker” option. ECN will also carry the Squeel Go, a smaller, more compact version that is USB rechargeable and designed for pleasure on the go.

As memorable as its namesake, the Bettie Page Official Pleasure Products Collection celebrates “The Queen of the Pin Ups” with a range of erotic products. Customers that buy from ECN will receive mechanizing support, including a life-size cardboard cutout of Page herself.

“ECN’s distribution partnership with Lovehoney is mutually beneficial,” Alan Mendell, ECN sales manager said. “Our customers are sure to respond positively to the new products offered, and can always count on us to help them utilize their resources afforded to them to their fullest potential.”

The distributor noted that it is now shipping all of the products from its three nationwide warehouses. Interested retailers can email the sales staff at sales@ecn.com.

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