Williams Trading Hosts 40th Anniversary Event in Baltimore
PENNSAUKEN, N.J. — Veteran adult distributor hosted a three-day appreciation celebration in Baltimore’s Inner Harbor connecting novelty vendors with national adult retailers.
Twenty-two adult novelty representatives facilitated workshops and customized demonstrations that for more than 150 store representatives in attendance.
“I can’t believe how much I learned,” said Jake Gerard, buyer for adult store Rockhard. “I am so impressed with the new lines coming out and can’t wait to get them on my shelves.”
Williams Trading says a product stand out was the Vibratissimo presented by My Evolved. Benno Lackmann, inventor of the blue tooth enabled vibrator, was on hand to discuss the creative concept behind the product and demonstrate its full functionality.
“Everyone has a smart phone,” Lackmann said. The free app that comes with the Vibratissimo gives customized pleasure features from anywhere around the globe.”
Pipedream and Jimmyjane presented an exclusive Pipedream University training seminar for retailers. Attendees were introduced to both companies' newest releases, in-depth product demos and Planogram training.
The weekend celebration was highlighted with evenings of fun and festivities. Platinum sponsors Lelo and Pipedream hosted a VIP cocktail reception featuring the Nyotaimori Experience (naked sushi bar). Food Network veteran Charm City Cakes created a chocolate and fondant creation that highlighted Williams Trading Co. top event sponsors: Lelo, Pipedream, Cal Exotic, ID Lube and Nasstoys. Nicole “Coco” Austin personally greeted and thanked every guest for attending and offered a photo opportunity, personal autograph and custom “Coco” bling thanks to Gold Sponsor CalExotics. Silver sponsor System Jo presented guests with a signature JO-Martini during Saturday evening’s festivities.
“I am honored and humbled to celebrate 40 years with my partner vendors and loyal customers,” said Bob Pyne Jr., vice president/CEO of Williams Trading Co. “On behalf of the Pyne family, thank you for celebrating our collective accomplishments, all of our success and excellence in the industry. We’re looking forward to 40 more!”