Diamond Products Adds Sir Richard's Condom Company to Portfolio
SAN FRANCISCO — Diamond Products has made its third acquisition in the pleasure product industry, adding Sir Richard’s Condom Company to its family of brands. Diamond Products is also the parent company of pioneering manufacturer Pipedream Products, and Jimmyjane, creators of premium, design-centric pleasure goods. Together as part of Diamond the three brands hope to change the perception, experience and future of sexual health, intimacy and pleasure.
Since their inception, in 2009, Sir Richard’s has shaken up the condom industry by creating premium, all natural, vegan condoms and removing the harsh chemicals, such as parabens, glycerin, and spermicide, often found in many common condom brands. They have created a better condom for personal pleasure and wellbeing, while also promoting sexual health and donating to the global communities in need with their “Buy One Give One” policy, according to Diamond Products.
“Sir Richard’s Condom Company demonstrates the power of a good brand. They have been able to penetrate a robust industry with innovation, and also lead by example, showing how companies can leverage sales and growth to impact global humanitarian efforts,” said Robert Rheaume, president of Jimmyjane. “We are proud to align with them under the Diamond family and grateful to Nick Orlandino, chairman of Diamond Products, for all of his work to make this deal happen, and his continued efforts to elevate the category of pleasure.”
With their socially conscious mission and belief that “doing good never felt better,” Sir Richard’s Condom Company has teamed up with Partner’s in Health and donated over 3 million condoms to international communities in need. Their PETA-approved, Vegan-certified all natural, latex condoms can be found in health grocery stores, Whole Food’s as well as leading major drugstore chains nationwide.
Sir Richard’s Condom Company will be co-exhibiting at ANME as part of the Jimmyjane booth in the Academy Ballroom (booth #38-39).