Fleshlight Taps Andrew Rapley as VP of Digital Strategy

Sep 17, 2015 9:14 AM PST

AUSTIN, Texas — Interactive Life Forms LLC, the maker of Fleshlight products, announced today that it has tapped Andrew Rapley as vice president of digital strategy.

Steve Shubin, Fleshlight’s founder and CEO, said in a release today the company has a staff of experts “creating the best products on Earth,” but “after many years of trial and tribulation and many challenges with our online presence, we are moving full steam ahead in building the right team with the right skill set to position Fleshlight more solidly in the digital age.” 

Shubin, who created the Fleshlight and related products, noted that Rapley was the “prime choice” for the position. Rapley will lead an initiative to ramp up online sales

“Andrew proves to be the perfect guy for spearheading that task, and we couldn’t be more excited about the future,” Shubin said. 

Rapley remarked, “This is the ultimate challenge — one that is already proving to be rewarding.”

“Fleshlight is the leader in the space and it's an absolute honor to bring my expertise to the company to help elevate them to the next level,” he said.

Fleshlight also operates the FNCash affiliate program. For more information on Fleshlight, contact partners@fleshlight.com.

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