Doc Johnson, Kink Collaborate on Exclusive Line
NORTH HOLLYWOOD, Calif. — Doc Johnson has announced a collaboration with Kink.com to create a Kink Signature product range at the ANME show in July 2016.
"It is our intent to do something entirely new to our industry with our partnership with Kink," said Chad Braverman, COO/CCO of Doc Johnson. "We know that creating a strategic collaboration with the team at Kink allows us both to align our creative forces for enormous potential. Using our combined resources we aim to create a complete Kink lifestyle experience via a curated collection of intimate products manufactured by Doc Johnson. The result of this collaboration will be game-changing."
Scott Watkins, the vice president of sales and marketing for Doc Johnson, said, “This is an exciting year for Doc Johnson. Celebrating our fortieth anniversary and creating this successful partnership really gives 2016 a lot of meaning. And our partners at Kink share the same focus as we do with our brand — always create a fantastic customer experience.”
Kink.com was started by UK-born Peter Acworth in 1997 and has since become a popular BDSM and fetish entertainment company.
“Our performers are really demanding about what we use on shoots, so for years we designed much of the equipment in-house," said Kris Ramirez, director of retail product development merchandising at Kink. "But it wasn’t scalable. Our partnership with Doc Johnson finally allows us to bring strong, well-made, authentically kinky products to a wide audience.”
As with all Doc Johnson products, the Kink Signature line will be made in America. For further information on all Doc Johnson products, as well as catalogs and supplements, marketing materials such as posters, signage and plan-o-grams, visit Doc Johnson’s online B2B Resource Center at B2BDocJohnson.com or contact firstname.lastname@example.org.