POPDildo, Entrenue Ink Distribution Deal

Apr 26, 2016 11:10 AM PST

BOSTON — Berman Innovations, creator of POP by The Semenette/POPDildo, has inked a distribution deal with luxury pleasure products distributor Entrenue.

“Upon entering into this industry, it was my goal to have Entrenue distribute my product,” says Berman Innovations President and CEO Stephanie Berman. “I was immediately drawn to the fact they carefully choose unique and high quality products, and felt POP would be a great fit. I’m thrilled I have met my ultimate goal, and now POP is part of Entrenue’s offerings.”

“Entrenue is excited to be offering the POP from The Semenette,” says Kim Maty Entrenue’s senior sales and buyer. “We love the idea of offering a product which offers every couple the opportunity to experience the intimacy of ejaculation with their partner. Stephanie’s passion and attention to detail are a great fit for us and for our customers, who believe in quality and unique items designed to do good in this world.”

Entrenue is a specialty adult wholesale distributor that “prides itself on representing the most beautiful, well-designed, and reliable products on the market, including affordable luxury adult toys, lotions, lubricants, games, educational DVDs, sexy kits, light bondage items, and fun, risqué adult novelties,” the company said.

Entrenue offers wholesale distribution to brick-and-mortar stores, online businesses, home party businesses, and third-party sellers.

North American retailers interested in carrying POPDildo may email Kim@Entrenue.com to place their orders.

Berman adds, “It is extremely rewarding to see couples all over the world benefitting from POP, and having the Entrenue team behind me is going to help make the product even more accessible to retailers and customers all over North America. The future is looking bright, and I’m excited to see where we can take POP next!”

The Semenette’s second iteration, POPDildo is the result of a recent manufacturing collaboration with German pleasure products manufacturer Fun Factory. POPDildo allows partners to mimic traditional intercourse through its proprietary inner tubing and pump system, complete with ejaculation.

Recipient of Techie.com’s Editor’s Choice Lightning Bolt Award for Emerging Technology, and industry nominations for Couples Sex Toy of the Year, Specialty Pleasure Product of the Year, and New Product of the Year, both The Semenette and POPDildo are made of premium medical-grade silicone, and are non-toxic and phthalate-free.

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