Hustler Hollywood Opens New Store in Phoenix

May 11, 2016 2:17 PM PST

PHOENIX — Hustler Hollywood opened its first Arizona location near the Metrocenter Mall in Phoenix.

The retail store, which opened doors this week, offers all of the erotic gifts, lingerie and Hustler-branded apparel found at other Hustler Hollywood stores, but this one will have a special focus on beachwear and summer clothing “with a sexy twist" and "a nod to the desert-soaked lifestyle.”

Hustler founder Larry Flynt, who will be present at the Phoenix store’s grand opening party next week, said in a statement: “We’ve had our eye on this market for a while, and think the community is really going to be excited, and even a little surprised, when it sees the wide variety of high-quality merchandise lining our shelves.”

The grand opening party is slated for Thursday, May 19, starting at 6 p.m., and will include bubbly to sip, prizes, raffles and giveaways.

Also on Thursday, Hustler is holding a "Hustler Honey" photoshoot audition at the Phoenix Hustler Hollywood. The winner of the photoshoot, chosen by Flynt, will get the title of being a true “Hustler Honey,” be pictured in the magazine and win a $500 shopping spree.

The new Hustler Hollywood store, the 21st in the chain, is located at 10017 N. Metro Parkway East, off of Interstate 17, in Phoenix.

Hustler Hollywood stores also are being planned for locations in San Antonio, Texas, and San Jose, Calif.

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