Joyboxx Bringing 'Build-a-Boxx' to SHE NY

Aug 25, 2016 12:00 PM PST

NEW YORK — Joyboxx will be debuting the world’s first “Build-a-Boxx” at the next edition of the highly anticipated consumer event, Sexual Health Expo, set for Sept. 24-25 in Brooklyn.

According to Joyboxx inventor and founder Deborah Semer, the Build-a-Boxx allows customers to mix and match the various parts of the Joyboxx storage system as well as select the products that go inside, offering attendees a more personalized hygienic storage system. These products will come from vendors in the company’s new Premier Partners program, such as toys from Downunder Toys in Australia, and Uberlube Good-to-Go Traveler that fits easily in the top of Joyboxx. “We will also have pre-made Joyboxx kits and six colors of Playtrays on a show-special sale,” Semer reports. “ We may even have a hot ‘JoyBoy’ at SHE to take a #Joyface selfie with.”

Semer adds that the company is very excited to participate in this SHE event held in Brooklyn, “not only because my family tree originates there, but because it’s tastemaker central, and I expect that all the coolest people in New York and the East Coast will be there. They will create the tipping point for the new sexual health movement.”

Set for Sept 24-25, SHE NY will feature the refreshing, dynamic format that has made it a resounding success nationwide. Anchored by engaging workshops presented by Sex Ed Sponsor Pleasure Chest, SHE will once again host the most sought-after sex experts and intimacy product showcases from leading manufacturers.

Tickets to the groundbreaking consumer event SHE NY are now available. Registration sponsor We-Vibe is sponsoring free admission to the first 2,000 attendees that register online.

Praised for its fresh approach by exhibitors, sex educators and consumers alike, SHE’s dynamic format has been touted by leading media outlets such as Cosmopolitan, CBS News,, The Guardian, Playboy and Bustle, among others. 

Emily Morse, sex expert and host of iTunes’ top downloaded sex and relationship advice podcast Sex with Emily, will once again serve as SHE’s official spokesperson.

Last year’s SHE NY drew more than 2,500 attendees over the course of two days centered around education and products for achieving a better sex life.

For more event information, visit or email

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