Adam & Eve Launches Sex Ed Website

Oct 10, 2016 12:40 PM PST

HILLSBOROUGH, N.C. — AdamEve.com has launched a “Guide to Sex” site offering expert advice on sexual health, pleasure products and relationships.

The site features beginner-friendly articles about topics like anal sex and wand massagers. Visitors can also learn how to find the G-Spot or prostate, how to do Kegel exercises and how to spice things up in bed.

"We want to inspire adults to have amazing sex," said Chad Davis, Adam & Eve director of marketing. "As a sex positive company, Adam & Eve believes strongly in educating the public about sex. Our Guide to Sex will help people expand their sexual knowledge, improve their sex lives and broaden their sexual horizons."

According to the company, during its soft launch in September, the Guide attracted more than 100,000 unique visitors and boosted key sales metrics such as conversion and average order value.

"We've already gotten several positive comments from customers about how the Guide to Sex helped them personally," said Davis. "And at the end of the day, that's our ultimate goal."

Over the coming months, Adam & Eve says it plans to expand the Guide with dozens of new articles and develop partnerships with existing sexperts such as Dr. Kat.

The Guide to Sex can be found at AdamEve.com/sex-guides.aspx.

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