Penthouse, Topco Ink Global Licensing Deal
LOS ANGELES — Penthouse Global Media Inc. has signed a strategic agreement with adult product developer Topco Sales for a line of adult toys, lubricants, sexual aids and limited edition designs.
Penthouse CEO Kelly Holland said, "We are excited to announce our collaboration with Topco in the erotic novelty space as we continue our global expansion of the brand.
"Topco 's focus on quality, innovation, and market-leading products designed for today's consumer, makes them the best choice to grow one of the world's most popular adult brands."
This exclusive licensing deal comes on the heels of Topco’s recent expansion into licensing and private label services.
"We are delighted to collaborate with Penthouse to create a diverse product line that caters to their unique and loyal fan base,” Topco COO Autumn O’Bryan said. “Our recent success in this space has proven that Topco has a genuine understanding of the needs and desire of our global and domestic customers, and we look forward to showing Kelly and the Penthouse team what we’re capable of.
"It’s always a pleasure to join forces with fellow companies that put female leadership first, and it was clear from the first meeting that our two brands have a lot in common when it comes to business.”