Doc Johnson Reports Successful Showing at SHE L.A.
NORTH HOLLYWOOD, Calif. — At this weekend’s Sexual Health Expo, Doc Johnson displayed its new products, such as the Buzz Liquid Vibrator, which was displayed front and center, the multi-purpose Tryst massager, the OptiMALE Rechargeable Vibrating C-Ring and the company’s new American Pop line.
Doc Johnson also offered attendees a chance to win prizes via a spinning wheel, with prizes ranging from branded Doc Johnson swag, to picking a toy from “Doc’s Box” — which contained a selection of various Doc Johnson pleasure products.
“When it comes to sexual health, Doc Johnson places a lot of focus on body-safe, hygienic materials and empowering consumers with education,” said Krystal Silva, Doc Johnson’s visual merchandiser. “This year, we gave out individual samples of the Buzz Liquid Vibrator for people to apply onto their lower lips, in order to replicate the sensation Buzz would create during actual use.
"That was a huge crowd-pleaser — people kept coming back to our booth just to have their friends try it — as was our Tryst massager," she continued. "The insights we’ve gained from SHE are invaluable to us, and we are thrilled at the overwhelmingly positive response we received from attendees at this show.”
Doc Johnson’s Erica Braverman added, “This was our second time sponsoring and exhibiting at SHE, and this latest exhibition has exceeded our expectations once again. To be able to connect and engage with multiple key influencer groups — the press, social influencers and consumer enthusiasts — all under one roof is incredibly effective.
"The Doc Johnson booth received great foot traffic throughout the show," Braverman said. "We will continue to reap the benefits from the exposure we received from SHE as a result of the social media coverage, on-site media interviews and post-show follow ups. A huge thank you to the amazing team at SHE for putting on such a fantastic event."