Satisfyer, Partner Debut Whale Vibrator for Couples

Feb 21, 2017 8:53 AM PST

LOS ANGELES — Satisfyer has announced the debut of partner’s new whale couples’ vibrator.

According to the German brand, the new vibrator’s design mimics the shape of a whale, and with two strong motors provides stimulation and fun for couples.

In contrast to partner’s purple products, the partner whale offers a fresh blue-turquoise color reminiscent of the ocean and targets first-time love toy users as well as younger couples looking to spice up their sexuality.

The partner whale will make its springtime debut in April, with a suggested retail price of $49.99.

In addition to the new product launch, Satisfyer and partner are reducing their Dollar prices.

VP of Sales Jerome Bensimon says that in contrast to other companies that increase their prices at Chinese New Year, partner is doing the opposite, offering the couples’ toys partner and partner plus at an MSRP of $39.99 and $59.99 respectively.

“We at Satisfyer and partner are following our mission to provide the best products [at a] high margin level to our retailers across the world,” Bensimon says. “Same as every year at Chinese New Year, [the] cost of manufacturing and components are going up, but we are going the opposite way in 2017.”

Bensimon notes that this reduction in prices is led by the brand’s vision to offer extremely competitive retail price points to end customers to significantly increase sell out and online traffic conversion.

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