GameLink Inks Deal to Manage JamesDeenStore.com
Under new management and featuring a new design, the relaunched JamesDeenStore.com offers customers “an immersive and comprehensive shopping experience” that features the entire line of James Deen-branded sex toy products and all of the movies Deen has performed in.
The new site also features a personalized email marketing program, a loyalty program, a promotional engine, global shipping with the ability to accept multiple forms of currency and responsive design, among other attributes.
“With growing consumer demand and increasing interest in James Deen, we are very pleased to present a comprehensive online store on his behalf. James is one of the few adult personalities who has created a lifestyle brand with reach far beyond the typical scope,” said Jeff Dillon, vice president of business development for eLine, which provides management services for GameLink.com, a leading adult e-tailer.
“This agreement gives us the ability to grow his brand even further by handling e-commerce solutions for his line of adult products to a worldwide audience,” Dillon said.
Deen, an established adult film star whose boy-next-door charm and personality helped him rise in popularity to the masses, has been expanding his brand in recent years with signature adult products that range from adult toys and apparel to personal care items and more.
“I’m beyond excited about this partnership. I am able to offer all the same great apparel and toys in my store while being able to add a million new products as well,” Deen said.
“I think my customers will be even happier now that they see the expansion of the catalogue in regards to the products JamesDeenStore.com carries,” he said. “Also, the backend and technology GameLink.com employs is fabulous.
“Before we were only able to show some of the products we had, but now JamesDeenStore.com can assess the customer desires and show additional products they might be interested in, plus deliver everything in a user friendly flow like we never had before,” he said.
“I am extremely happy with the newly launched JamesDeenStore.com 2.0 and I can’t think of a better e-commerce partner than GameLink.com.”